Category Archives: SEO Experiments
It is possible to get rich snippets for the meta description even if you haven’t used any structured data. The following example is for Google UK for the query: admin jobs in middlesbrough The code on Direct Gov’s website for their job listings has no structured data what so ever. http://www.google.com/webmasters/tools/richsnippets?q=https%3A%2F%2Fjobsearch.direct.gov.uk%2Fjobsearch%2Fpowersearch.aspx%3Ftjt%3DAdministrative%2BAssistant%26where%3DMiddlesbrough%25252c%2BDurham%25252c%2BEngland%26rad%3D5%26rad_units%3Dmiles%26pp%3D25%26sort%3Drv.dt.di%26vw%3Db%26re%3D134%26setype%3D2 So it is possible to achieve rich snippets without using structured data.
Updated June 17th – Read the update and explanation as to why it was not a Google bomb. It seems like the Google Search algorithm either has a sense of humour or doesn’t think highly of “english people”… Search for “english person” (without the quotes) on Google.com or Google.co.uk and you’ll get the Wikipedia definition of the C-WORD. At first I thought this might have been an intentional Google bomb but I checked the backlinks for the wikipedia page and didn’t find any intentional links Read More +
While virtually every SEO knows how 301 and 302 redirects affect SERPs the 303 redirect remains fairly unknown because it is rarely used. I came across a website linking to one of my sites with a 303 but I could not find a definitive answer of whether or not this link passed any PageRank. Information online about this was scarce and the only information I found was from people saying that only 301 redirects pass PageRank. When I checked the status code for 303 redirect at w3.org Read More +