Monthly Archives: January 2012

Having structured URLs is important, having a flat site structure is not

There is a great post on http://www.bruceclay.com/ about why having structured URLs is a good thing. One of the main reasons I started this blog was to have a place to keep great SEO advice. I´ve always had the beleif that SEO is full of myths, overcomplicated techniques and spam. It can be difficult for someone starting out or even someone who has experience but hasn´t bothered to keep up to date, to know what works and what is a waste of time, or worse still, harmful Read More +

Great article on SEO book about Google´s transparency, ethics and double standards

Aaron Wall continues his rampage on Google by releasing an incredible (and incredibly long) post about how Google does not practice what they preach. First on January 2nd he outed Google Chrome´s spammy online marketing campaign after which the Google webspam team took action and applied a penalty to the Chrome page. Now he brings us an insightful post about Google´s lack of transparency and double standards. Google wants online marketers to stay within guidelines they themselves impose while at the same time they do Read More +